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Maxwell Wealth Strategies — OVERLAND PARK, KS

Marketing Brand
CREATIVE PLANNING5454 W. 110TH STREET, OVERLAND PARK, KS 66211

Creative Planning, one of the nation's largest registered investment advisors (RIAs), today announced the acquisition of Maxwell Wealth Strategies. Operating under CREATIVE PLANNING (CRD #105348).

Why This Matters

A marketing brand is the name a financial advisor uses with clients. It is often different from the SEC-registered firm that is legally responsible for their conduct and your money.

When you search for “Maxwell Wealth Strategies,” you won't find it on the SEC or FINRA websites. That's because the regulatory entity is CREATIVE PLANNING. Any disclosures, complaints, or regulatory actions are filed under the firm — not the brand.

Source: SEC Form ADV filings and FINRA BrokerCheck

The Relationship

Marketing Brand

Maxwell Wealth Strategies

The name clients see

Website1 advisor
operates under
Registered Firm

CREATIVE PLANNING

CRD 105348 · IA

Score: 65.21,200 total advisors
View full firm profile

Brand Information

Address
5454 W. 110TH STREET, OVERLAND PARK, KS 66211
First Discovered
Mar 8, 2026

Inherited Transparency Score

65.25th percentile
Fair

Marketing brands inherit the transparency score of their registered parent firm. This score is not specific to Maxwell Wealth Strategies — it reflects the regulatory profile of CREATIVE PLANNING.

What This Means

The firm behind this brand has average transparency. Some areas of their regulatory filings could be more detailed. Consider reviewing the full firm profile.

This places them in the 5th percentile of all scored firms.

This firm's disclosure quality is in the industry's middle range. The full firm profile shows exactly which filings could say more.

See full score breakdown

Regulatory Context

Regulatory oversight is under CREATIVE PLANNING

Any complaints, disclosures, or disciplinary actions are filed against the registered firm — not the marketing brand. Always check the firm's record, not just the brand name.

1 of 1,200 firm advisors use this brand

CREATIVE PLANNING has 1,200 total registered advisors. Only 1 operates under the Maxwell Wealth Strategies brand name.

Verify before you trust

A polished brand name doesn't guarantee quality advice. Check the firm's full regulatory profile and each advisor's individual score before making decisions.

Advisors Under This Brand(1)

These advisors use the Maxwell Wealth Strategies brand name with their clients. Each has their own individual transparency score based on their personal regulatory record.