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Dwp is a investment adviser based in Grosse Pointe Farms, MI, that holds a 89.4/100 Fidelon TransparencyScore (th percentile), with 3 registered advisors. Score based on public SEC and FINRA filings.

89.4Transparency Score
Top9%

Dwp

A fee-only investment adviser with a clean regulatory record and fiduciary commitment.

90 Kercheval Avenue, Grosse Pointe Farms, MI, 48236
313-885-0114Website
Investment AdviserFiduciaryTOP 9% RANKED
Prep Kit

Fidelon Fact Sheet

Dwp is an investment adviser whose record shows no disclosures, complaints, or fines. It is based in Grosse Pointe Farms, Michigan, and it used to be called Deseranno Wealth Management. The firm manages investment portfolios and helps clients with financial planning. It charges 1% of assets per year and also accepts fixed fees. Clients must have at least $100,000 to open an account.

89.4StrongTop 9% of scored firms
How they're paidNo advisory commissions. Other business lines not on file.
Asset-based · fixed fees
Duty to youLegally required to put your interests first.
Registered adviser · fiduciary
Assets under managementAcross 333 client accounts.
$208M
Firm size
3 advisors
Who holds your moneyThe firm reports it does not hold client funds.
No custody reported
Regulatory recordNo customer complaints, regulatory actions, or fines on file.
Clean — 0 disclosures
Based on live filings from SEC Form ADV and FINRA BrokerCheck. Scored using Fidelon's published methodology. Data as of Feb 2026

Peer Context

Compare Dwp to other firms in MI →Find more financial advisors in Michigan →

Key Findings

Strengths

  • Fee-only compensation — no commission income reported
  • Registered as investment adviser with fiduciary obligation
  • No broker-dealer registration — advisory services only
  • Clean regulatory record — no disclosures, arbitrations, or fines
  • Transparent fee structure — charges advisory fees, no commissions

Things You Should Know

  • Fee disclosure could be more detailed — while this firm charges fee-only (no commissions), its regulatory filings describe fee schedules and service terms less clearly than top-scoring peers

Conflict Audit

Conflict AuditClear

Zero material conflicts identified in regulatory filings.

✓
Not registered as broker-dealer
✓
No commission-based compensation
✓
No outside compensation sources
✓
No related-party custodian
✓
No performance-based fees
✓
No other business lines disclosed

Source: Form ADV Part 1, Items 6-8; Part 2A, Items 10-14

What this firm says about how it gets paid

“Since the fees we receive are asset-based (i.e. based on the value of your account), we have an incentive to increase your account value which creates a conflict especially for those accounts holding illiquid or hard-to-value assets;”

Source: the firm’s own Form CRS — quoted directly

Regulatory Events

Next Steps

This firm's public filings reflect strong transparency practices. Here's what to do with that information.
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Advisor Roster

3 advisors

AdvisorScoreGrade
Robert Stephen Rahaim——
Steven Anderson Sicklesteel——
Alandress Gardner Jr——

Marketing Brands1 brand

Names advisors at this firm use when marketing to clients

Deseranno Wealth Management

Meeting Prep Kit for Dwp

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✓Fee structure breakdown
✓Conflict of interest analysis
✓Regulatory track record
✓Fiduciary status check
✓Personalized questions to ask
✓How they compare locally

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Frequently Asked Questions

What does the TransparencyScore measure?

The TransparencyScore measures how clearly and completely an advisor or firm discloses important information in their regulatory filings — things like fees, conflicts of interest, disciplinary history, and business practices. A higher score means better disclosure quality, not better investment performance.

Where does this data come from?

All data comes from public regulatory filings: SEC Form ADV (Parts 1, 2, and 3), FINRA BrokerCheck, and the SEC's Investment Adviser Public Disclosure (IAPD) database. These are official filings that firms and advisors are legally required to submit.

Does a low score mean they're a bad advisor?

Not necessarily. A low score means the firm's public filings are less transparent — they may use vague language about fees, skip details about conflicts, or have a more complex regulatory history. Some excellent advisors work at firms with poor disclosure practices. The score measures the filing, not the person.

How often is this data updated?

Fidelon refreshes data from SEC and FINRA sources on a regular schedule. Form ADV filings are updated annually by firms (with amendments throughout the year), and BrokerCheck data is updated as events are reported. Scores are recalculated after each data refresh.

Can an advisor or firm improve their score?

Yes. Scores are based on what's in public filings. A firm that rewrites its ADV brochure in clearer language, discloses conflicts more specifically, or resolves outstanding regulatory issues will see its score improve at the next refresh. The incentive structure is intentional.

Data Sources

SEC Form ADV Part 1 — Filed Feb 2026SEC Form ADV Part 2ASEC IAPDFINRA BrokerCheck

Scores are generated using Fidelon's published scoring methodology and reflect the quality of public disclosures, not the quality of investment advice. A firm that improves its disclosures will see its score improve. Fidelon does not provide investment advice.

Verify on SEC IAPD

Last scored: · Score version: 3.8 · CRD #121841