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Fidelon

Simpleadvisory is a investment adviser based in Garden City, NY, that holds a 65.9/100 Fidelon TransparencyScore (th percentile), with 2 registered advisors. Score based on public SEC and FINRA filings.

65.9Transparency Score
Bottom5%

Simpleadvisory

A registered investment adviser with a clean regulatory record.

900 Stewart Avenue, Suite 210, Garden City, NY, 11530
516-464-5500Website
Investment AdviserFiduciary
Prep Kit

Fidelon Fact Sheet

Simpleadvisory LLC is an investment adviser that charges fixed fees and reports no commission income. The firm is based in Garden City, New York and manages private funds. It also provides portfolio management and real estate investments. The firm holds client money, which means it or a related party can access client funds. Its regulatory record shows zero complaints or fines.

65.9FairBottom 5% of scored firms
How they're paidNo advisory commissions, but they also sell products.
fixed fees
Duty to youLegally required to put your interests first.
Registered adviser · fiduciary
Assets under managementAcross 4 client accounts.
$42.1M
Firm size
2 advisors
Who holds your moneyThe firm or a related party can hold or access client funds.
Custody disclosed
Regulatory recordNo customer complaints, regulatory actions, or fines on file.
Clean — 0 disclosures
Based on live filings from SEC Form ADV and FINRA BrokerCheck. Scored using Fidelon's published methodology. Data as of Mar 2026

Peer Context

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Key Findings

Strengths

  • Registered as investment adviser with fiduciary obligation
  • Clean regulatory record — no disclosures, arbitrations, or fines

Things You Should Know

  • Fee disclosure could be more detailed — regulatory filings describe fee schedules and service terms less clearly than top-scoring peers

Conflict Audit

Conflict AuditCaution

Our analysis identified 1 potential conflict of interest in regulatory filings.

✓
Not registered as broker-dealer
✓
No commissions on advisory accounts
✓
No outside compensation from related parties
✓
No related-party custodian
✓
No performance-based fees
⚠
Also sells commodity trading — can earn money beyond advisory fees

Source: Form ADV Part 1, Items 6-8; Part 2A, Items 10-14

Regulatory Events

Next Steps

This firm's score reflects some areas where disclosure could improve. Here's what that means for you.
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Meeting Prep Kit for Simpleadvisory LLC

Walk into your next meeting fully prepared. We'll generate a meeting prep kit based on Simpleadvisory LLC's actual regulatory filings — not generic advice.

✓Fee structure breakdown
✓Conflict of interest analysis
✓Regulatory track record
✓Fiduciary status check
✓Personalized questions to ask
✓How they compare locally

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Frequently Asked Questions

What does the TransparencyScore measure?

The TransparencyScore measures how clearly and completely an advisor or firm discloses important information in their regulatory filings — things like fees, conflicts of interest, disciplinary history, and business practices. A higher score means better disclosure quality, not better investment performance.

Where does this data come from?

All data comes from public regulatory filings: SEC Form ADV (Parts 1, 2, and 3), FINRA BrokerCheck, and the SEC's Investment Adviser Public Disclosure (IAPD) database. These are official filings that firms and advisors are legally required to submit.

Does a low score mean they're a bad advisor?

Not necessarily. A low score means the firm's public filings are less transparent — they may use vague language about fees, skip details about conflicts, or have a more complex regulatory history. Some excellent advisors work at firms with poor disclosure practices. The score measures the filing, not the person.

How often is this data updated?

Fidelon refreshes data from SEC and FINRA sources on a regular schedule. Form ADV filings are updated annually by firms (with amendments throughout the year), and BrokerCheck data is updated as events are reported. Scores are recalculated after each data refresh.

Can an advisor or firm improve their score?

Yes. Scores are based on what's in public filings. A firm that rewrites its ADV brochure in clearer language, discloses conflicts more specifically, or resolves outstanding regulatory issues will see its score improve at the next refresh. The incentive structure is intentional.

Data Sources

SEC Form ADV Part 1 — Filed Mar 2026SEC Form ADV Part 2ASEC IAPDFINRA BrokerCheck

Scores are generated using Fidelon's published scoring methodology and reflect the quality of public disclosures, not the quality of investment advice. A firm that improves its disclosures will see its score improve. Fidelon does not provide investment advice.

Verify on SEC IAPD

Last scored: · Score version: 3.8 · CRD #334785